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Deciphering the Synergy of AI and Fashion for Hyperpersonalized Experiences
Fashion has long been seen as more art than science—a blend of creativity and commerce. But behind the glam, a tech revolution is underway. Designers and retailers harness data analytics and artificial intelligence (AI) to stay ahead. A McKinsey survey in 2024 revealed that 62% of fashion executives prioritize generative AI this year. The market is projected to hit $4.4 billion by 2027. In an age dominated by a hyperconnected world, tra..
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