challenge

Challenge

  • Online sale, purchase platform
  • Location management, according to the distance between seller and buyer
  • Operations management in the categories
  • Security and management of user rights
  • Complex reporting system (sales, operations, etc...)
  • Management of order errors and customer service
  • Speed up the web pages by optimization.
  • Creating an Android app with the in-app purchase business model
  • Availability of the platform 24/7

THE PROBLEM

The main objective of USnaPP was to provide an online platform to seller and buyer. Our team also realized that the customer needed a lot more: a platform that would become the marketplace for individual operations.

It was, therefore, necessary to provide an extensible and sufficiently robust technology so that the platform remains viable in the long term, that it is a real investment. We decided to build the platform on a base Laravel 5, a modern open-source framework written in PHP.

THE SOLUTION

An important feature of the platform is the location alert system that alerts the buyer when a selected product is available at nearby. It is the ERP behind the transactional site that bridges the seller and buyer of the selected areas and the list available to the user in the Android app.

In addition to the many features typical of an e-commerce site (order cancellation, etc...), the ERP which benefits the administrators of the USnaPP allows them to manage all the operations of the sale, post and buy thanks to the tools of 'automating. Critical data on sales, list updation and other reports are available in a few clicks thanks to intuitive and powerful administrative interfaces.

Weeks of Effort 4

Weeks of Effort

Third Party Enhancements 4

Third-Party
Enhancements

Reduction in Mobile Bounce Rate 95 +

Reduction in Mobile
Bounce Rate

result

Result

Created an Android app that provide access to free local classified ads. On the back-end side, Laravel 5 was chosen for its extensibility and for Eloquent, an object-relational mapping (ORM) system implementing Active Record. This ORM allows us to simplify the many complex queries to the database.

The responsive interface is provided by Twitter's Boostrap Library. A product can be marked as favorite and also can be shared to social networks. We also use jQuery javascript library to handle asynchronous queries to the database such as shopping cart registration, chat between seller/buyer, and canceling an order.