Website design is one of the most important factors for the success of a website. A website really succeeds when its design contributes to its user experience and functionality and properly matches its content. A successful website combines high-performing content with an outstanding user experience
Tips to Make Your Website Design More Appealing
You must make a plan. Consider the first time a customer visits your website. What will the first page be that they find? What should the first page look like? What should your customer’s next action be in order for them to purchase your goods or services? You must have a plan for everything.
Nothing is more frustrating than a website with a messy or unclear navigation interface. Overcrowding your navigation, using unclear or misleading hyperlinks, and a lack of structure can make it difficult for your customers to find their way around.
Users will leave your website if they cannot find what they are looking for. And they will leave your website and go to your competitor who provides a better user experience.
3. Add calls to action button
Every page on your website should have a call-to-action button. Every page on your website should entice the reader to take action. Once anyone arrives on your website, you must direct them to sections of your site where they can become your customers.
Call-to-action buttons should be carefully positioned in areas where they are in front of the visitors of the website, such as the top of your website, below sections, and at the bottom of your page.
4. Make your website mobile-friendly.
Nowadays, it is important that you optimize your website for mobile devices. If potential customers arrive at your site but find it difficult to navigate or have a bad experience with the website on mobile devices, they may simply leave your website and go to your competitors. 80% of internet users own a smartphone, and “Google says 60% of consumers are unlikely to return to a mobile site they had difficulty navigating”